In Case of Emergency, Read This Blog

In Case Of Emergency, Read Blog

A Citizen’s Eye View of Public Preparedness

South Carolina Giving Away Special Binoculars To Encourage Public To “See Something, Say Something”

September 12th, 2010 · 1 Comment

South Carolina has been one of the most active states in promoting the “See Something, Say Something” anti-terrorism campaign to its residents. It has also been among the most creative. In fact, the state’s Office of Homeland Security’s Be Ready SC campaign has just created “See Something, Say Something” binoculars to help bring public attention to the program.

The [...]

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Tags: See Something/Terrorism Tips · State Preparedness

U.S. State Department, Ad Council Release New Fundraising PSAs For Pakistan Flood Relief

August 31st, 2010 · No Comments

The U.S. State Department and the Ad Council have just released tv and radio public service announcements asking Americans to contribute to Pakistan flood relief. In one of the video PSAs, Secretary of State Hilary Clinton says:
Currently more than 20 million Pakistanis have been affected by the worst natural disaster in Pakistan’s history. The pictures we see [...]

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Tags: International · Media

With National Preparedness Month Beginning Tomorrow (& Earl Approaching), Ready Campaign Director Darryl Madden Urges Americans To Prepare (”What We Should We Tell The Public?” Series)

August 31st, 2010 · 1 Comment

With National Preparedness Month beginning tomorrow, I am posting a short video I shot a couple weeks ago at FEMA headquarters with Ready Campaign Director Darryl Madden in which he urges Americans to prepare and discuss the with their “family & loved ones about they’ll do in the face of an emergency”. The threat of [...]

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Tags: "What Should We Tell The Public?" · Federal Emergency Management Administration

LAFD’s Brian Humphrey, Emergency 2.0 Pioneer, Urges Responder Agencies In Video “To Get In The [Social Media] Pool” — “If It Works In LA, It Can Work In Your Town Too”

August 27th, 2010 · 5 Comments

A major highlight of the Red Cross Emergency Data Summit earlier this month for me was meeting in person someone I have known — and have learned from — remotely for the last several years, Brian Humphrey from the Los Angeles Fire Department (LAFD). Brian has been a pioneer in the use of personal technology [...]

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Tags: City Preparedness · Preparedness 2.0 · Preparedness Models

In Video, Administrator Fugate Explains/Tours FEMA.Gov Website Redesign Aimed At Improving Responsiveness To Public

August 25th, 2010 · No Comments

With the Federal Emergency Management Administration (FEMA) recently unveiling the redesign of its FEMA.Gov website, I asked Administrator Craig Fugate if he would explain why the agency undertook the overhaul.
In the brief video (below), Fugate says FEMA wanted to make the site more focused on helping the public in answer the following questions: “How do I prepare? [...]

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Tags: Federal Emergency Management Administration · Preparedness 2.0

What The Movie “Grease 2″ & The TV Sitcom “Happy Days” Can Teach Us About Improving Citizen Preparedness Now

August 6th, 2010 · 1 Comment

My daughter Rebecca had the terrific idea for this post. We were watching the movie “Grease 2″ together this past weekend, and there was a scene involving a bomb shelter. Rebecca suggested I should mention it on my blog. It turns out that both this sequel to “Grease” from 1982, and the popular 1970’s tv [...]

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Tags: Media

In Red Cross Video, Jamie Lee Curtis Personalizes Her Emergency Kit — Top EM Folks Should Also Be Talking More About Their Own Family Preparedness Planning To Help Guide, Engage Public

August 2nd, 2010 · 3 Comments

I recently watched an American Red Cross video that actress Jamie Lee Curtis made last year called “What’s In My Kit”. (see below). In the two-minute spot, Curtis shows how she has personalized her emergency kit to “make it more user friendly”. It’s a pretty straight forward video, but I wanted to highlight it, because [...]

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Tags: Preparedness Ideas · Red Cross

On ADA’s 20th Anniversary Today, Fugate Asks (& Answers) “Are Disabled Still At Risk In Disasters?”

July 26th, 2010 · No Comments

To mark today’s 20th Anniversary of the Americans With Disabilities Act (ADA), FEMA Administrator shot a short video and wrote an article for “Are Disabled Still At Risk In Disasters,” focusing on disabled preparedness which has been a priority of his tenure.

The video urges emergency managers to continue to better integrate the disabled into [...]

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Tags: Disabled Preparedness

On National CPR & AED Awareness Week, A Training Video That Will Definitely Raise Some Heart Rates

June 1st, 2010 · 3 Comments

I frequently highlight interesting and creative approaches to preparedness. The video below — “Super Sexy CPR” — may be a little too interesting and creative for some readers, but I will post it nonetheless as today begins National CPR & AED Awareness Week.
A company called Fortnight Lingerie created the video to promote CPR and its [...]

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Tags: Humor · Preparedness Ideas

Humorous “Dad Labs” Video On Preparing Their Families For Disasters Advocates For & Lampoons Preparedness

May 27th, 2010 · 1 Comment

The parenting advice site, Dad Labs, has an amusing and informative video about preparing for disasters. In the video, Daddy Clay and Daddy Brad discuss what parents should have in case of an emergency. What’s nice is that they approach the topic with humor and seriousness both emphasizing the importance of preparedness but also lampooning [...]

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Tags: Humor · Preparedness Resources