With National Preparedness Month beginning tomorrow, I am posting a short video I shot a couple weeks ago at FEMA headquarters with Ready Campaign Director Darryl Madden in which he urges Americans to prepare and discuss the with their “family & loved ones about they’ll do in the face of an emergency”. The threat of Hurricane Earl to the nation’s east coast may accelerate those conversations.
Darryl Madden, Director, Ready Campaign
In an interview earlier this month, Madden told me there will be a special effort during the Month to get Americans to create a family emergency communications plan. To help Americans undertake the planning process, Ready.Gov and the Ad Council are offering some online tools to create a printable comprehensive Family Emergency Plan and an email/text containing basic information that can be shared with others. Madden said he also hopes the Americans will during the Month — if they have not already — check with their workplaces and kids’ schools about their emergency plans. This video is part of the blog’s “What Should We Tell The Public?” series.