In Case of Emergency, Read This Blog

In Case Of Emergency, Read Blog

A Citizen’s Eye View of Public Preparedness

FEMA & Ad Council Releasing New Series Of Bilingual Readiness PSAs Today For National Preparedness Month

September 16th, 2010 · No Comments

FEMA and the Ad Council today are releasing a new series of bilingual PSAs aimed at encouraging Americans to prepare for emergencies. The Spanish PSA’s direct viewers to Listo.Gov, the Spanish version of and the English to Ready.

One of the FEMA/Ad Council Listo.Gov Spanish PSAs.

One of the FEMA/Ad Council Ready.Gov English PSAs.

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Tags: Federal Emergency Management Administration · Government Education Programs · Media

On NYC’s #NPM10 Kickoff Day For CERT: Handing Out Preparedness ‘Goody Bags’, Pushing Hurricane Readiness With Earl Heading Up The Coast & Auditioning For An Emergency PSA

September 3rd, 2010 · 1 Comment

Yesterday, I participated in several Community Emergency Response Team (CERT) activities as part of New York City’s kickoff of National Preparedness Month activities.
First, I handed out preparedness ‘goody bags’ to passersby in Manhattan’s Columbus Circle after stuffing the packages with other members in an impromptu assembly line. In each bag was a READY New [...]

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Tags: CERT · Preparedness Events

New York City, Ad Council Create New “My Meeting Place” Facebook Application To Help Public Reunite With Their Families, Friends In An Emergency

September 2nd, 2010 · 4 Comments

The New York City Office of Emergency Management (OEM) and the Ad Council today launched a new Facebook application to help New Yorkers find a safe place to meet their families or friends during an emergency.
According to the press release:
Located on OEM’s Facebook page, the new interactive web mapping application allows New Yorkers to select [...]

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Tags: City Preparedness · Preparedness 2.0

U.S. State Department, Ad Council Release New Fundraising PSAs For Pakistan Flood Relief

August 31st, 2010 · No Comments

The U.S. State Department and the Ad Council have just released tv and radio public service announcements asking Americans to contribute to Pakistan flood relief. In one of the video PSAs, Secretary of State Hilary Clinton says:
Currently more than 20 million Pakistanis have been affected by the worst natural disaster in Pakistan’s history. The pictures we see [...]

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Tags: International · Media

On YouTube’s 5th Anniversary, Thank You From A Technology-Challenged Blogger

May 18th, 2010 · No Comments

Yesterday was YouTube’s 5th Anniversary, and I wanted to express my appreciation to the site for making it so easy for even a technology neophyte like myself to use.
Shooting with the equally user friendly Flip camera and then posting my (often shaky camera work) to YouTube, I have been able to utilize a lot of [...]

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Tags: "What Should We Tell The Public?" · Preparedness 2.0

Ready.Gov/Ad Council PSA’s Launched Today; Urge Americans To Prepare In Case Disaster Turns Their “World Upside Down”

September 2nd, 2009 · 1 Comment

U.S. Department of Homeland Security Secretary Janet Napolitano today joined with Federal Emergency Management Agency Administrator Craig Fugate and the Ad Council to launch a new series of Ready Campaign public service advertisements (PSAs) designed to encourage all Americans to take steps to prepare for emergencies, kicking off September’s National Preparedness Month.
“Preparedness is a shared [...]

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Tags: Preparedness Advertising

As U.S. Faces Swine Flu, Ad Council Study Finds Citizen Preparedness “Leveling Off”

April 27th, 2009 · 1 Comment

At a webinar promoting September’s National Preparedness Month activities, officials from The Advertising Council and the U.S. Homeland Security Department’s Ready.Gov program said that their most recent tracking polls indicate that citizen emergency preparedness is “leveling off”. (The webinar took place earlier this month before Swine Flu was diagnosed in the U.S.) Some of the results that underlie the [...]

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Tags: Preparedness Reports

New Online Preparedness Education Tool For Elementary, Middle School Teachers

April 19th, 2009 · No Comments

From my own personal experience, I know that children are key motivators in influencing their parents behavior. So that is why educating kids on preparedness is crucial to attaining the goal of a more prepared nation. But a key to any new educational emergency readiness initiative in the schools is that it complement existing curricula [...]

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Tags: Education

New Emergency Info ‘Widget’ From U.S. Homeland Security Department Now Available

February 4th, 2009 · 1 Comment

The U.S. Homeland Security Department’s Ready Campaign and The Advertising Council have created a new ‘widget’ to provide citizens with emergency information. The widget provides users: 
“with updates on emergency situations, local emergency contact information, an instructional video, emergency kit checklists and guidelines on how to better prepare for an emergency. Users can also access a clickable map to find contact [...]

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Tags: Department of Homeland Security · Preparedness 2.0