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A Citizen’s Eye View of Public Preparedness

Form & Function (Preparedness) Fashion Alert: Emergency Bra That Doubles As Face Mask & Rain Boots That Measure The Flood

September 24th, 2010 · 1 Comment

Thanks to Hal Grieb for flagging two eye-catching preparedness fashion items that seem to combine both form and function. And I thought it would be of interest for those who follow what the Portland Red Cross likes to call Prepare-aphernalia.

First, according to a article, “In Case of Emergency, Please Remove Your Bra,”

Caught in a disaster? You’d better hope you’re wearing the Emergency Bra. Simply unsnap the bright red bra, separate the cups, and slip it over your head — one cup for you, and one for your friend.

Dr. Elena Bodnar won an Ignoble Award for the invention last year, an annual tribute to scientific research that on the surface seems goofy but is often surprisingly practical. And now Bodnar has brought the eBra to the public; purchase one online for just $29.95

Emergency Bra

It sounds silly, but Bodnar, a Ukraine native who now lives in Chicago, started her medical career studying the effects of the 1986 Chernobyl nuclear plant disaster. If people had had cheap, readily available gas masks in the first hours after the disaster, she said, they may have avoided breathing in Iodine-131, which causes radiation sickness…

According to a report on tech news site CNET, there are plans for a “counterpart device for men” in the works, though the precise shape it will take has yet to be revealed.

Earlier in the week, Hal also tweeted about another preparedness fashion accessory — rain boots with centimeters measurements on its side — from a company called Regina Regis, which come in a number of colors (I picked a couple of the most colorful to show below):


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Tags: Humor · Preparedness Ideas

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