In Case of Emergency, Read This Blog

In Case Of Emergency, Read Blog

A Citizen’s Eye View of Public Preparedness

“The Chaos Scenario” — A New Disaster Book (About The Media) By NPR’s Bob Garfield

September 13th, 2009 · No Comments

A book with the title The Chaos Scenario seems perfect for this blog. The cataclysm described, however, has not happened to a place or a people but instead to an industry. It does though give me a great segue to recommend the new book — whose subhead is Amid the Ruins of Mass Media, The Choice for Business is Stark: Listen or Perish — written by friend and colleague Bob Garfield.

Beyond the title and our relationship, a more important reason for highlighting the book is that many of the readers of this blog are very interested in the changing media landscape and the future of communications. And, there are few people better situated to write about this chaos than Garfield, host of National Public Radio’s “On The Media” show and a columnist for Advertising Age magazine. He is one of the most incisive and funniest commentators I know, and he brings both tools to The Chaos Scenario. I think you’ll learn a lot and laugh some as well.

The Chaos Scenario

In the area of emergency communications, he discusses how citizen-generated media has (and will continue to) provide the earliest reports on incidents including the terror bombings in London and Mumbai. And his new concept of ‘listenomics’ has significant implications and lessons for emergency preparedness and response communications for and with the public. (He also has significant interest in public preparedness and has been an interview subject for my book.)

Garfield has also been an inspiration to me in my radio work. He kindly allowed me to make fun of him in a story I did about how the radio is made at NPR. He also did one of my favorite radio pieces ever about his effort to get his country/western song “Nashville Bob” recorded.

You can download the book’s first three chapters for free at the TheChaosScenario.net website to see if you want to purchase The Chaos Scenario — which then you can do here.

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Tags: Media

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