During hurricane season and National Preparedness Month, state and local emergency management offices in communities around the U.S. will often work with private businesses to promote public readiness. Typical is North Carolina County Emergency Management Services hurricane project with the United Way in which:
Stores across the area are hosting a Hurricane Preparedness and Awareness event throughout the [...]
It’s Time To Get Business Far More Into Citizen Preparedness: A Win-Win-Win-Win Plan To Raise Public Readiness Using Incentives, Product Marketing Techniques
September 27th, 2010 · 10 Comments
Tags: Business Preparedness · Preparedness Advertising · Preparedness Events · Preparedness Ideas · Preparedness Incentives · Preparedness and Business · Red Cross
As Power Blackouts Increase, Public Should Make Sure They Have Backup Power For Their Mobile, Smart Phones
September 5th, 2010 · 1 Comment
A recent article on CNN.com “U.S. electricity blackouts skyrocketing,” reported on the national increase in non-disaster-related power outages:
During the past two decades, such blackouts have increased 124 percent — up from 41 blackouts between 1991 and 1995, to 92 between 2001 and 2005, according to research at the University of Minnesota. In the most recently analyzed [...]
Tags: Power Failures · Preparedness Ideas
Try Ready Georgia’s New Online Family Preparedness Planning Tool & (Maybe) Win One Of 200 NOAA Weather Radios
June 11th, 2010 · No Comments
On the subject of preparedness ‘carrots’, the Georgia Emergency Management Agency’s Ready Georgia campaign is working with the private sector to provide a free or discounted NOAA Weather Radio for residents who use its new online family preparedness planning tool.
According to the agency’s press release:
…Through July 19, Georgians who visit ready.ga.gov and sign up to [...]
Tags: Contests · Preparedness 2.0 · Preparedness Ideas · Preparedness Incentives · State Preparedness
On 9/11, Safe America Foundation Aims To Get A Million Americans To “Drill Down” & Text For Safety
June 6th, 2010 · No Comments
The Safe America Foundation will again be holding its “9/11 Drill Down For Safety” campaign on September 11th. The Foundation is hoping to more than double the 400,000 people from 127 cities/drill sites in 27 states who participated in last year’s inaugural effort.
The campaign will include a special focus on the importance of the use of [...]
Tags: Preparedness Events
Florida Businesses Lower Prices For Emergency Preparedness Supplies
June 23rd, 2008 · 1 Comment
Thanks to the Hometown Security blog, I saw that some Florida retailers had voluntarily lowered their prices on emergency preparedness supplies to encourage Floridians to prepare for Hurricane season.
I’ve been an advocate of getting the corporate sector far more involved in advance public preparedness, such as providing more discounts and developing integrated marketing campaigns, so I’m happy to hear about Florida’s [...]
Tags: Preparedness and Business
Business Roundtable’s Partnership for Disaster Response Volunteer Workshop
April 16th, 2008 · No Comments
Today, I am moderating a workshop, “Training Your Employees to Volunteer During a Disaster,” sponsored by the Business Roundtable’s Partnership for Disaster Response being held at the headquarters of the American Red Cross in Washington, D.C.Â
The event is designed for company representatives from public affairs, human resource management, philanthropy, volunteer programs and disaster response. It will [...]
